Enya Umanzor

Umanzor was born on January 23, 1999[2] in Miami, Florida,[3] where she was also raised. She is of Cuban, Honduran, and Irish descent.[4] Growing up, her parents were typically working, leaving her to watch over her younger siblings, and she often turned to the Internet for a "pseudo-social life".[3][5] She became popular for her comedic videos on the now-defunct platform Vine, where she earned over 500,000 followers before its shutdown, in 2014.[4] Also that year, she launched her YouTube channel under the name Enjajaja, where her videos have typically been humorous and include storytimes, vlogs, and makeup tutorials.[6] As of 2023, the channel has over one million subscribers.[5] She later made many of her videos private due to wanting to avoid "showing a past [version of herself]".[7]

Umanzor moved to Los Angeles in 2017.[5] She had the lead role in the Brat TV web series Stuck as Fiona, a high school student who gets stuck in a time loop, in the spring of 2019.[8] In September 2020, she signed with A3 Artists Agency.[4] After previously having hosted the podcast Radio is Dead with fellow social media personality and longtime friend Drew Phillips in 2020, Umanzor and Phillips started the comedy podcast Emergency Intercom—named after the emergency intercom systems on New York City subway trains—in July 2021.[4][7] Its episodes are conversational and satirical. It was described as "wildly successful" by Jade Wickes of The Face and by Mario Abad of Paper.[5][9] Umanzor modeled in and provided art for Heaven by Marc Jacobs's limited edition A/W21 collection zine, created by photographer Elisa Sue Young Park, and starred in handbag brand Bimba y Lola's Petra Collins-directed A/W22 advertising campaign in October 2022.[10][11]

She has been called an "it girl" by Paper and The Face.[7][5]